The B2B buying procedure can be prolonged and complicated, with numerous decision-makers and stakeholder groups included. This can cause long sales cycles and a lower win portion for businesses. However, by comprehending and accommodating the needs of the buyer throughout the journey, B2B online marketers can decrease sales cycle https://mark-donnigan-marketing-c46799.goabroadblog.com/19816446/marketing-for-b2b-and-today-s-buyer-s-journey-mark-donnigan-interview-virtual-cmo